About PRMC 2024
The 2024 International Conference on Public Relations and Media Communication (PRMC 2024) successfully concluded on June 28, 2024, in Beijing, China. This landmark event brought together over 80 participants, including a number of students who joined virtually, fostering a dynamic blend of in-person and online interactions.
The conference featured a rich array of presentations and discussions, providing a platform for the dissemination of innovative research and ideas in the fields of public relations and media communication. Attendees included scholars, industry professionals, and students, whose diverse perspectives contributed to the vibrant exchange of insights.
The event emphasized the critical role of public relations and media communication in today's rapidly evolving global landscape. Participants explored a wide range of topics, from emerging trends in media strategies to the evolving challenges in public relations, ensuring a thought-provoking and collaborative atmosphere.
PRMC 2024 demonstrated the importance of interdisciplinary collaboration in advancing academic and professional excellence. Its success has paved the way for PRMC 2025, as we aim to build on the achievements of this event and continue fostering meaningful dialogue and knowledge-sharing within this ever-important field.
We extend our heartfelt thanks to all participants, speakers, and organizers who contributed to making PRMC 2024 a memorable and impactful experience. We look forward to welcoming an even broader audience at PRMC 2025 as we continue to explore the cutting edge of public relations and media communication.
##PRMC 2024 Conference Proceedings has been published in Taylor & Francis.
ISBN 978-1-032-93230-9
About PRMC 2025
The 2025 2nd International Conference on Public Relations and Media Communication (PRMC 2025) successfully concluded on May 9, 2025, in Kuala Lumpur, Malaysia. Building on the success of PRMC 2024, this year’s conference once again served as a premier platform for scholars, practitioners, and students to exchange ideas and share cutting-edge research in the fields of public relations, communication studies, and media innovation.
PRMC 2025 attracted nearly 100 participants from universities, research institutions, and industry organizations worldwide. The event adopted a hybrid format, enabling both onsite and virtual participation, which fostered inclusive discussions and broadened international engagement.
Throughout the conference, participants presented insightful papers and engaged in in-depth discussions on emerging topics such as digital media transformation, crisis communication, audience engagement strategies, and the ethical dimensions of global public relations. The diversity of perspectives enriched the academic dialogue and encouraged cross-disciplinary collaboration.
PRMC 2025 also featured keynote speeches by distinguished scholars and professionals, who provided valuable insights into the evolving role of communication in shaping public perception and organizational reputation in the digital age.
The success of PRMC 2025 further strengthened the conference’s reputation as a leading international forum for knowledge exchange and collaboration in public relations and media communication. We sincerely thank all participants, reviewers, and organizing committee members for their dedication and contribution.
As we look ahead, we are excited to continue this journey with PRMC 2026, where we aim to further explore innovative communication strategies and their impact on society in an increasingly interconnected world.
